Session+7.1

Increase Use of Your Learning by 1750%**
 * 7.1 – You Built it, So Why Didn’t they Come?

Robin Ashmore, IBM Center for Advanced Learning Thursday, September 25, 11:00 am – 12:15 pm

Are you tired of seeing your best online learning initiatives underused and undervalued? Have you been told your learning is the organization’s best-kept secret? Learning designers and developers are usually terrible marketers. Attendees will come away with marketing approaches they can apply immediately to increase awareness and use of their learning. This session will facilitate discussion with examples of what learning teams do right, do wrong and how they can improve awareness and use of marketing efforts.